About the Author

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Danielle Strouther

As Adzooma’s Marketing Product Expert, I’m used to writing all the nitty-gritty details about PPC and marketing. You might have seen my work on Search Engine Journal, PPC Hero, Techopedia & more. Away from a screen, you’ll find me drawing all manner of strange monsters and dancing around a pole.

Danielle Strouther

‘s Posts

How To Apply The Top 3 Essential Automation Rules For Every Business

Find out how to apply the Broken Campaign Alert, Low Quality Score Warning and Pause Underperforming Keywords rule to protect and optimize your campaigns inside...

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Written by

Danielle Strouther

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15 MIN

Reach New Audiences In Less Time With AdSync

Reach more customers by syncing your Google and Microsoft campaigns with Adzooma AdSync. Any improvements you make, including new keywords, better ad copy, or more,...

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Written by

Danielle Strouther

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4 MIN

Build Client Campaigns In Seconds With Revolutionary New Feature

The Proposal Builder is Adzooma’s revolutionary feature that automatically creates new client campaigns in seconds. Find out more about how it works and the time...

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Written by

Danielle Strouther

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4 MIN

“Adzooma Can Easily Save You Five Hours A Week”: An Interview With PPC Machine CEO

We sat down with The PPC Machine’s David Miles to hear why he recommends Adzooma to all of his PPC clients to save time and...

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Written by

Danielle Strouther

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9 MIN

Adzooma Expands Into Digital Marketing With New SEO Report

Adzooma takes the first step into becoming a digital marketing platform with the launch of a new SEO performance report to their award-winning PPC offering....

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Written by

Danielle Strouther

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5 MIN

How To Build A Powerful SEO Strategy With One Report

Discover how to leverage SEO to grow your business with our step-by-step guide on how to build and SEO strategy....

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Written by

Danielle Strouther

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10 MIN

The Average Cost of UK Marketing Agencies in 2021

Thinking of hiring a marketing agency but not sure about how much it will cost you? Look no further. We’ve got the latest data showing...

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Written by

Danielle Strouther

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10 MIN

“Adzooma Is A Phenomenal Platform”: An Interview With Digital Marketing Manager Alejandra Perdomo

The story of how one ecommerce Digital Marketing Manager uses Adzooma to save time making successful campaigns....

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Written by

Danielle Strouther

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7 MIN

Is Amazon Killing Or Saving Small Businesses?

Should small businesses trust Amazon to help them grow or stay far away to protect their products? Let’s dive in and answer this question....

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Written by

Danielle Strouther

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25 MIN

Adzooma vs Google Ads: What’s The Difference?

Adzooma allows you to manage your campaigns quicker and more efficiently than using Google Ads alone – thanks to these features you can’t get on...

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Written by

Danielle Strouther

Adzooma vs Facebook Ads: What’s The Difference?

Adzooma allows you to manage your campaigns quicker and more efficiently than using Facebook Ads alone – thanks to these features you can’t get on...

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Written by

Danielle Strouther

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18 MIN

Adzooma vs Microsoft Advertising: What’s The Difference?

Adzooma allows you to manage your campaigns quicker and more efficiently than using Microsoft Advertising alone – thanks to these features you can’t get on...

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Written by

Danielle Strouther

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18 MIN

An illustration of a landing page

What Makes A Landing Page Convert: Cambridge Uni x Adzooma

Website quality has a major impact on landing page conversions, research from Cambridge University and Adzooma finds. Read about the study and how you can...

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Written by

Danielle Strouther

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20 MIN

How To Use Ad Scheduling For A Better ROI

Ad scheduling is an essential paid advertising tool to ensure that your adverts are always shown at the right time. Find out how to apply...

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Written by

Danielle Strouther

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9.5 MIN

Adzooma Unveils Brand New Dashboard

Adzooma’s dashboard has just got a new look with PPC performance and automation widgets that can prioritise your workload and set actions in seconds....

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Written by

Danielle Strouther

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5 MIN

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