About the Author

/

Danielle Strouther

As Adzooma’s Marketing Product Expert, I’m used to writing all the nitty-gritty details about PPC and marketing. You might have seen my work on Search Engine Journal, PPC Hero, Techopedia & more. Away from a screen, you’ll find me drawing all manner of strange monsters and dancing around a pole.

Danielle Strouther

‘s Posts

Paid Marketing Automation Tools In 2021: A Comparison

Automation is the future of paid marketing and the key to success. Find the right tool with our ultimate comparison of all paid marketing Automation...

image_prson

Written by

Danielle Strouther

icon_img

22 MIN

Everything You Need To Know About Adzooma Marketplace

Adzooma Marketplace connects your business with high-quality leads looking to buy. Here’s everything you need to know about how it works and how your business...

image_prson

Written by

Danielle Strouther

icon_img

18 MIN

Prioritise Your Workload With New Account Performance Score

Find a PPC performance score for every account in the Adzooma dashboard, making it easy for you to prioritise and focus on the accounts that...

image_prson

Written by

Danielle Strouther

icon_img

4 MIN

Man confused by computer screen feature image

3 Reasons Why Your Google & Microsoft Ads Won’t Convert & How to Fix Them

If your ads aren't converting on Google Ads or Microsoft Ads, there are ways to fix them. Our guide will show you how....

image_prson

Written by

Danielle Strouther

icon_img

12 MIN

How To Manage Keyword Bids More Efficiently with Adzooma

Managing keyword bids is the key to reducing wasted spend and getting greater ROI from your campaigns. Find out how you can improve performance in...

image_prson

Written by

Danielle Strouther

icon_img

20 MIN

Automation Rules Every 30 Minutes

Adzooma becomes the fastest free automation platform with the arrival of 30-minute automation rules....

image_prson

Written by

Danielle Strouther

icon_img

3 MIN

Bring in 2021 with Cashback on All Your Advertising Spend

Claim cashback on all your advertising spend with our exclusive Revolut offer. Claim your cashback below, or click Adzooma’s new in-app Opportunity....

image_prson

Written by

Danielle Strouther

icon_img

4 MIN

A person handling money

Claim $125 in Microsoft Search Advertising Spend with Our New Offer

Get $125 of search advertising spend on Microsoft Advertising when you sign up with $25. This exclusive deal is only available for new customers, read...

image_prson

Written by

Danielle Strouther

icon_img

5 MIN

How To Apply A Custom Automation Rule In Adzooma

Adzooma’s new automation feature is the most intelligent and advanced system on the market, and it’s easier to use than you might think. Learn how...

image_prson

Written by

Danielle Strouther

icon_img

15 MIN

And/Or Automations Have Arrived At Adzooma!

Create automation rules for your campaigns using And/Or conditions, so your accounts are protected and optimised no matter the situation. Like the entire Adzooma platform,...

image_prson

Written by

Danielle Strouther

icon_img

5 MIN

An illustration of a phone with a magnifying glass "searching" for content to represent SEO

What is SEO & How Does It Work?

In our beginner's guide to SEO, we show you how it works and how to use it to improve search visibility and user experience....

image_prson

Written by

Danielle Strouther

icon_img

13 MIN

How a PPC Freelancer Achieved 1100% ROAS using Adzooma

Discover how freelancer Phil Bacon of Bacon Marketing increased conversions by 200% for an 1100% ROAS in just one month of using Adzooma for free....

image_prson

Written by

Danielle Strouther

icon_img

10 MIN

Better Automation For You And Your Team

Change bids by a % and send notifications to your teammates when an automation rule fires. It’s time for another big update for Adzooma Automation....

image_prson

Written by

Danielle Strouther

Introducing The New Adzooma Support Page [Updated]

Find answers to common questions and get support from our team without leaving the Adzooma platform in our brand new support page....

image_prson

Written by

Danielle Strouther

icon_img

2 MIN

Add & Edit Negative Keywords With Adzooma

Negative keywords have landed at Adzooma. Add and edit them to campaigns and ad groups inside the platform, use broad, phrase and exact match types...

image_prson

Written by

Danielle Strouther

icon_img

5 MIN

1 2 3 … 7

Company

Featured Articles

Profitability vs ROAS – How do you know if your ads are profitable? 

Digital Marketing for Retail Businesses

ClickTech’s latest acquisition ends PPC budgeting nightmares 

Getting performance in Facebook ads as a small business 

OUR FAMILY OF PRODUCTS

© Clicktech Solutions Ltd. t/a Adzooma. All rights reserved. We use cookies to improve your experience on our website. By using our website you consent to us using cookies. More information can be found in our return cookie policy. Looking for the legal stuff? Check out our full terms and conditions of service and our privacy policy.
© 2015 Google Inc. All Rights reserved. Google and the Google Logo/Google Ads Logo are registered trademarks of Google Inc. Facebook and the Facebook logo are trademarks of Facebook Inc. Review ratings from external services are not live and were correct at the time the page was last updated October 2020.

This site is registered on Toolset.com as a development site.