About the Author

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Danielle Strouther

As Adzooma’s Marketing Product Expert, I’m used to writing all the nitty-gritty details about PPC and marketing. You might have seen my work on Search Engine Journal, PPC Hero, Techopedia & more. Away from a screen, you’ll find me drawing all manner of strange monsters and dancing around a pole.

Danielle Strouther

‘s Posts

Google Antitrust Lawsuit: 77% of People Believe Google Deceives Users

As the US government sues Google, Adzooma asks users how trustworthy they find the company & the opinions of their ads. These are the results....

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Written by

Danielle Strouther

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8 MIN

Find Adzooma Marketplace From Your Dashboard

You can now access Adzooma Marketplace from your dashboard for an easier way to find marketing services and solutions to grow your business....

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Written by

Danielle Strouther

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3 MIN

Get ready for black friday with adzoomas event rules

Get Ready for Black Friday & Christmas with Event Automation Rules

Run one-off automation rules and take advantage of industry-created templates for events. That’s all your seasonal events, promotions and one-offs taken care of with our...

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Written by

Danielle Strouther

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5 MIN

New Facebook Automation Templates & Metrics To Ease Your Workload

Adzooma’s latest automation feature brings Facebook Advertisers more automation templates to choose from and more metrics to ease your workload with smarter rules....

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Written by

Danielle Strouther

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3 MIN

PartnerStack

Adzooma Teams Up With Partner Management Platform PartnerStack

Adzooma is proud to announce its new partnership with PartnerStack, a partner management platform designed to power revenue. Find out about the partnership here....

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Written by

Danielle Strouther

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5 MIN

Facebook Advertising Removes 20% Text Rule on Images

Facebook adverts will no longer be disapproved or penalised for using too much text as Facebook removes the 20% text limit on ad images....

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Written by

Danielle Strouther

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3 MIN

Hike SEO

Adzooma Partners with Hike SEO: The Simple SEO Platform To Boost Your Rankings

Adzooma is proud to partner with Hike SEO, the leading platform that makes SEO easy without the need to hire an expert. Find out about...

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Written by

Danielle Strouther

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Over 50% of Customers Will Buy From a Brand With a Strong Personality

New data shows that over half of customers prefer brands to have a strong personality online and are more likely to purchase from them. Find...

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Written by

Danielle Strouther

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18 MIN

trustpilot

Adzooma Partners With Trustpilot: The World’s Most Powerful Review Platform

Adzooma are proud to announce their partnership with Trustpilot, the leading online review platform. Find out about the partnership and get an exclusive discount on...

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Written by

Danielle Strouther

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5 MIN

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Our Biggest Ever Automation Update (Updated)

Automation has never been easier, quicker and more reliable. Let your automatic assistant take care of your campaigns with Adzooma’s new rule-based automation update....

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Written by

Danielle Strouther

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5 MIN

Microsoft Ads vs. Google Ads: What’s Different About The Shutterstock Partnership?

Google Ads have been partnered with Shutterstock for 4 years before Microsoft Advertising made their announcement. So, what’s different between the two partnerships?...

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Written by

Danielle Strouther

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3 MIN

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The Future of PPC Advertising is in Automation

The world of PPC advertising is everchanging. But its future lies in automation and Adzooma is at hand to show you how in this helpful...

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Written by

Danielle Strouther

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30 MIN

Sophie Logan

‘Microsoft Ads Is My Go-To Platform’: An Interview with Sophie Logan

We asked PPC Manager Sophie Logan why Microsoft Advertising is her go-to platform. This is what she said....

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Written by

Danielle Strouther

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7 MIN

Data Shows Customers Are Likely To Buy & Unfollow You For Political Statements

Should brands post about politics or not? Latest data shows that posting about politics can make customers more likely to buy from you and unfollow...

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Written by

Danielle Strouther

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30 MIN

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PPC Competitor Analysis Guide: How to Identify, Research and Beat Your Competition

Knowing who your competitors are in PPC is crucial. In this guide, we look at competitor analysis and how to stay ahead of the game....

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Written by

Danielle Strouther

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15 MIN

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