11 Most Effective Content Marketing Strategies to Increase Organic Traffic

In this article we take a look at 11 of the most effective content marketing strategies that you can use to increase your organic traffic....

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Written by

Vikas Kalwani

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15 MIN

The Average Cost of UK Marketing Agencies in 2021

Thinking of hiring a marketing agency but not sure about how much it will cost you? Look no further. We’ve got the latest data showing...

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Written by

Danielle Strouther

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10 MIN

What Makes Online Marketing Work: Cambridge Uni x Adzooma

At Adzooma, we’re always looking to improve the product our platform to deliver even better results for our users....

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Written by

Adzooma

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18 MIN

Why Content Strategy is Crucial To PPC Success: Cambridge Uni x Adzooma

In a collaborative study between Adzooma and Cambridge University, we looked at the importance of a solid content strategy on PPC results....

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Written by

Tom Mortimer

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17 MIN

How To Make More Impact With Purpose Led Marketing

Customers of today want to be enrolled into a brand’s bigger vision. They want to know your why, and how your purpose aligns with their...

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Written by

The Joyful

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13 MIN

How To Future-Proof Your Digital Marketing

A new year brings with it a fresh opportunity to review and update your digital marketing strategy, but how can you futureproof your plans?...

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Written by

Astute Media

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14 MIN

Improve Your Content Marketing in 2021

Here is some practical advice for those who know they should be looking at content marketing more seriously....

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Written by

Burning Need

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18 MIN

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What is Guest Blogging? How & Why You Should Do It

Guest blogging has a wide range of benefits for your brand. In our article, we'll look at how to do it and why it's worth...

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Written by

Tom Mortimer

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20 MIN

How to Use B.I.V.A. to Create Content

You need to be generating as much content as possible. Learn how the B.I.V.A. approach takes any 1 idea and multiplies the content output by...

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Written by

HEARTLENT Group

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10 MIN

7 Things I Wish Someone Told Me When I Started Content Marketing

If you want to be an excellent content marketer, you need strong foundations to work on. Here are 7 trusted techniques I wish I knew...

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Written by

Jess Kirkbride

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15 MIN

Marketing the Marketplace: Behind the Scenes

Here's the lowdown on how we marketed Adzooma Marketplace from concept to content marketing....

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Written by

Amber Dawson

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8 MIN

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A Guide to Content Marketing Strategy

In this guide, you will learn how to use content marketing to build a strategy that engages and informs readers....

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Written by

Amber Dawson

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9 MIN

A Guide to Customer Lifetime Value

Customer lifetime value is key to measuring customer experience. Read our guide to the ins and outs of the customer lifetime value model....

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Written by

James Rooney

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9 MIN

Why Now is The Best Time to Hire Freelancers

Are you thinking of hiring freelancers for your business? Now is one of the best times in a long time to start outsourcing. Here’s a...

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Written by

Amber Dawson

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41 MIN

The Best of Times, The Worst of Times: Why Storytelling Counts In Business

In this article, we look at how your business can use the art of storytelling to grow and thrive for years to come....

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Written by

Melissa Fretwell

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9 MIN

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